Ways To Create Innovative Content

  • Posted by gobbletygoop
  • On September 9, 2016
  • 0 Comments
  • analytics, brand pages, content marketing, customer service, engagement, facebook, google, internet, marketing strategy, media, News, Oakville, SEO, social, social marketing, social media, social networking, viral video
When it comes down to manufacturing creative innovative content for your audience, it might be hard to come up with compelling things to say or do that will bring attention to your brand. You want enhanced credibility that people can go to source and understand.
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Why Google Reviews Are Important

  • Posted by gobbletygoop
  • On August 25, 2016
  • 0 Comments
  • Ads, Advertising, analytics, content marketing, google, marketing strategy, media, social advertising, social marketing, social media, social networks, tips
We look to Google to solve a lot of our day-to-day dilemmas. From browsing and booking an upcoming trip, to finding a business nearby, to forgetting the address of that same business and searching for it again – Google is there to help, along with their handy Google review system.
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Top 3 e-commerce marketing trends in 2015

  • Posted by gobbletygoop
  • On September 25, 2015
  • 0 Comments
  • 2015, digital, e-commerce, marketing trends, News, online
As technology evolves, e-commerce players have to keep up with efficient online buying and selling. In 2015 and beyond, they need to be at the top of their game. With the introduction of flash sales and daily deals, distinctions between a retailer and an etailer are suddenly a blurred line. 2015 is the year that […]
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Marketing to a diverse generation

  • Posted by gobbletygoop
  • On May 27, 2015
  • 0 Comments
  • generation, Millennials, targetting, Trendera
Most folks believe that the millennials are one single (entitled) entity of young adults between the ages of 18 and 34. And this would be somewhat incorrect. They are not a single entity—they are, in fact, incredibly diverse. Different cultures, different personalities, along with some very different interests. Back in early 2014, a study by […]
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What’s new in Facebook?

  • Posted by gobbletygoop
  • On May 5, 2015
  • 0 Comments
  • donate, facebook, facebook manager, News, safety check, social media, what's new
A lot. Facebook is constantly evolving its platform in order to keep things exciting for its users—and also to add some friendly competition with other platform services. Here’s a quick rundown on a few of the latest changes. In addition to Facebook pixels, Facebook introduced a new Ads Manager app for iOS devices. With more […]
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Customer service lessons from Comcast woes

  • Posted by gobbletygoop
  • On April 23, 2015
  • 0 Comments
  • comcast, customer service, social
We all know that successful businesses are built around stellar customer service. Having a great customer service department is a relatively low investment compared to the enormous impact it has on your business. Especially, today. It used to be that if your customer had a negative experience with your brand, they’d tell 9-10 people about […]
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Facebook Conversion Pixels mean no more guesswork

  • Posted by gobbletygoop
  • On April 17, 2015
  • 0 Comments
  • conversion, CPC, CPM, facebook, pixels, social media, tools, tracking
Advertising on Facebook is a given. It remains the dominant social referral traffic site and not advertising there would be almost neglectful, a missed opportunity at the very least. The goal of advertising is to turn users into customers—it’s marketing for sales. And nobody knows more about Facebook’s data, well, than Facebook. Measuring ROI for […]
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The ideal image size for social media

  • Posted by gobbletygoop
  • On April 3, 2015
  • 0 Comments
  • image size, Instagram, photos, Pinterest, Snapchat, social media, visual
Visual content has always trended high in social media, but over the last year or so, platforms such as Instagram, Pinterest and Snapchat have grown into a few of the top social networking sites in the world—surpassing Twitter in mobile downloads in both the Apple and Android markets. According to 2014 research published by socialbakers.com, […]
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Are you up for a Snapchat?

  • Posted by gobbletygoop
  • On December 15, 2014
  • 0 Comments
  • Advertising, audience, content marketing, marketing, Snapchat, social networking
Snapchat is a mobile app that allows users to snap a photo or a video, add a caption (or drawing) and send it to a friend. They’ll view it, laugh, and then the Snap disappears—like a mission impossible self destruct message. Users decide when sending how long the message will live for—between 1 and 10 […]
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Get ready to show some AWESOME with Instagram advertising

  • Posted by gobbletygoop
  • On December 1, 2014
  • 0 Comments
  • Ads, Advertising, analytics, Instagram, social media, sponsored posts
Last month, the social-networking site, Instagram, rolled out advertising in Canada, partnering with six key Canadian brands (who are already pretty great on Instagram) for launch—HBC, Air Canada, Target Canada, Travel Alberta, Sport Chek and Mercedes-Benz. The massively popular user-generated content (UGC) site made this announcement almost a year to the day of the U.S. […]
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