Facebook Shares Tips on Spotting Fake News

  • Posted by admin
  • On April 19, 2017
  • 0 Comments
  • engagement, facebook, marketing strategy, social networks
Last week, Facebook launched their “Tips to Spot False News” guide. It appeared at the top of users’ news feeds in 14 countries around the world. The banner notification linked users to Facebook’s Help Center where they were greeted with ten tips on spotting fake news on the social platform.
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Social Media: How the Personal Affects the Professional

  • Posted by admin
  • On February 15, 2017
  • 0 Comments
  • facebook, marketing strategy, social media, Twitter
Job applicants are always being advised to clean up their social media accounts prior to interviews. Having a public profile could cost you a dream position, as more employers are now using social media to screen candidates. Once hired, many businesses have social media policies for their employees — protecting their brand by clearly outlining […]
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Essentials For Building Your Brand With Social Media

  • Posted by admin
  • On September 29, 2016
  • 0 Comments
  • Advertising, analytics, brand pages, content marketing, customer service, engagement, facebook, Instagram, marketing strategy, media, News, Oakville, social advertising, social media, Social Media Campaign, social media marketing, social networks, tips, Twitter
What are the building blocks and essentials for creating a successful social media base? Whether you’re selling a product, trying to gain followers or attempting to persuade people for a cause, your audience needs to be able to find you first:
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List of Marketing Trends to Watch

  • Posted by admin
  • On September 16, 2016
  • 0 Comments
  • Advertising, analytics, brand pages, content marketing, customer service, facebook, google, media, Oakville, social marketing, social media, social media analytics, Twitter
If there is one thing we continue to learn in 2016, it’s that marketing is always evolving. Brands must focus on improving the customer experience and marketing in a digital-first world.
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Ways To Create Innovative Content

  • Posted by admin
  • On September 9, 2016
  • 0 Comments
  • analytics, brand pages, content marketing, customer service, engagement, facebook, google, internet, marketing strategy, media, News, Oakville, SEO, social, social marketing, social media, social networking, viral video
When it comes down to manufacturing creative innovative content for your audience, it might be hard to come up with compelling things to say or do that will bring attention to your brand. You want enhanced credibility that people can go to source and understand.
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Why Google Reviews Are Important

  • Posted by admin
  • On August 25, 2016
  • 0 Comments
  • Ads, Advertising, analytics, content marketing, google, marketing strategy, media, social advertising, social marketing, social media, social networks, tips
We look to Google to solve a lot of our day-to-day dilemmas. From browsing and booking an upcoming trip, to finding a business nearby, to forgetting the address of that same business and searching for it again – Google is there to help, along with their handy Google review system.
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Why Brands Should Use Social Media

  • Posted by admin
  • On July 13, 2016
  • 0 Comments
  • Advertising, analytics, brand pages, content, content marketing, customer service, engagement, facebook, google, social media, social media analytics, Social Media Campaign, social networks
We use it every day, from a tweet, a status update, a hashtag, a post or an upload everyone now in our society communicates with social media. Because it appeared so quickly and became something that the world relies on, social media has developed a reputation for being a non-existent marketing interest, therefore, making it […]
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Marketing on Instagram Increases Awareness and Engagement

  • Posted by admin
  • On January 29, 2016
  • 0 Comments
  • Instagram, marketing
Last month, Instagram ads were made more accessible and easier to use. When looking for high-engagement and brand awareness marketing, there’s no better platform. Instagram has surpassed its reputation as a place that people take pictures of their food, coffee and faces and should be recognized as a powerhouse in the world of marketing. With […]
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The Ripple influence is more than marketing theory

  • Posted by admin
  • On November 26, 2015
  • 0 Comments
  • content marketing, digital marketing, layering marketing, leverage tools, marketing strategy, radio marketing, social marketing, the ripple effect, word of mouth
At idig, we believe in the ripple. It’s not a new theory to marketing, but one that we’ve dug out of our traditional marketing trunk and applied to the digitally social world of business. Today, word-of-mouth marketing exists at a more sophisticated level, and the ripple effect is faster, overlapping and almost has a conscience […]
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Tapping the power of social media promotions

  • Posted by admin
  • On September 11, 2015
  • 0 Comments
  • consumers, deals, facebook, promotions, sales, social media, toronto, Twitter
Some of the most effective social media content campaigns are promotions. They can extend your reach and further engage consumers. But running promotions is not as easy as it sounds. Content marketing is not about hard-sell advertising, or saturating feeds with too much self-promotion. And regardless of what country you live in, if you choose […]
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