by idigmarz | May 12, 2015 | Tips and Tricks, What we do
All too often we get asked by B2B companies why their audiences aren’t growing or engaging—even though they are committed to putting out content. The commitment to sharing content is only the foundation of a great strategy. Compelling content that is...
by idigmarz | Mar 21, 2014 | Facebook, Social Media Posting, Tips and Tricks, Twitter, What we do
The rules of cyber conduct demand that you share if you find something cool online. After all, it’s the humane thing to do. But how do we know exactly what is “cool” enough to actually create some buzz on social? Follow these tips to get you closer to the results your...
by idigmarz | Feb 25, 2014 | Social Media Posting, Tips and Tricks, What we do
Everybody loves a good contest. What’s not to love? Your company attracts some new fans (which could translate into new customers) and your contestants get the chance to take home some free stuff. It’s an all-around win-win. They give you the perfect opportunity to...
by idigmarz | Jan 22, 2014 | Social Media Posting, Tips and Tricks, What we do
Introducing our idig Marketing step-by-step guide to developing a content marketing program. As promised, here is Part II of Content Marketing 101. You can find Part I of the series here. #3 Optimizing Content Having an awesome concept and well-written text is...
by idigmarz | Jan 20, 2014 | Social Media Posting, Tips and Tricks, What we do
Introducing our idig Marketing step-by-step guide to developing a content marketing program. The truth is that we live in a social world, where content is king. Marketers are quickly realizing that the key to developing an engaged audience is good content. This...
by idigmarz | Dec 18, 2013 | In the News, What we do
Being acknowledged as a thought leader is possible when an organization displays how they are passionate about their purpose, practices and values. As thought leaders the organization must establish a compelling vision, build meaningful relationships and embrace...