Creating mobile-optimized sites are no longer an option—they’re a necessity. In the last year, we’ve seen all of our clients’ mobile traffic drastically increase and over half of all website traffic now comes from smartphones. This shift has had an…
There’s no doubt that we’re moving towards a mobile-first society. Statistics Canada has released interesting, yet not entirely surprising, data from the 2016 Census that has deep implications for your mobile marketing strategy. For example, 76% of Canadians own a…
It’s no secret that more and more Canadians turn to their phones instead of desktop computers to access information online. In fact, according to Google, people have two times more interactions with brands on mobile than anywhere else.1 Many Canadian…
