Branding and Website Redesign, Building a brand online, Digital Marketing Strategy
We can all agree that building a customer base would be extremely difficult if no one in your target group knew your business existed, yet many companies neglect to develop their brand awareness. Creating brand awareness is about much more than consumers’ knowledge of...
Branding and Website Redesign, Building a brand online, Digital Marketing Strategy, Facebook, Instagram, Social Media Posting
Building a strong, recognizable brand is as important now as it has ever been. In this digital age, consumers have the luxury of being able to look up and compare companies across every industry online, providing them with greater insights into the products or...
Branding and Website Redesign
Businesses periodically need to relaunch their website so it better reflects their company, products or services. If you’re rebranding, expanding, changing your business model or haven’t updated your site in a few years—a redesign can grow traffic, increase engagement...
Branding and Website Redesign, Social Media Posting
What are the building blocks and essentials for creating a successful social media base? Whether you’re selling a product, trying to gain followers or attempting to persuade people for a cause, your audience needs to be able to find you first: Facebook: For most,...
Branding and Website Redesign, Social Media Posting
We use it every day, from a tweet, a status update, a hashtag, a post or an upload everyone now in our society communicates with social media. Because it appeared so quickly and became something that the world relies on, social media has developed a reputation for...
Branding and Website Redesign, Conversion Optimization
The average reader has about 15 seconds of attention span. That means you have a very short amount of time to instil confidence, trust, interest, credibility, and enjoyment to the users landing on your site. And let’s face it; all websites are not created equal....
