Branding and Website Redesign, Building a brand online, Digital Marketing Strategy
We can all agree that building a customer base would be extremely difficult if no one in your target group knew your business existed, yet many companies neglect to develop their brand awareness. Creating brand awareness is about much more than consumers’ knowledge of...
Building a brand online, Digital Marketing Strategy, Review and Reputation Management
Over the last decade, communications and relationships between businesses and their customers have changed drastically. Where unsatisfied consumers used to voice their gratitude and displeasure towards a company directly, and relatively privately, they are now able to...
Building a brand online, Google, Review and Reputation Management, Search Engine Optimization
Whether you’re a brick-and-mortar store, completely e-commerce, a large retailer with multiple stores or a local start-up, you need to get your business on Google. In 2019, Google dominated the Canadian market with over 92% of the search engine market share....
Branding and Website Redesign, Building a brand online, Digital Marketing Strategy, Facebook, Instagram, Social Media Posting
Building a strong, recognizable brand is as important now as it has ever been. In this digital age, consumers have the luxury of being able to look up and compare companies across every industry online, providing them with greater insights into the products or...
Building a brand online, Digital Marketing Strategy, Facebook, Social Media Posting, What we do
Social media is one of the most powerful marketing tools a company can use to further their online success. From multi-billion dollar industry moguls like McDonalds and Walmart to small-town diners and retailers, Facebook, Twitter and Instagram give businesses an...
Building a brand online, Content Marketing Strategy, Google, Search Engine Optimization, Tips and Tricks, What we do
Anyone that has been involved with their digital marketing strategy has likely heard the term SEO. An acronym for “Search Engine Optimization”, it’s often described as a set of practices that help rank your website for relevant keywords in your industry. Some...
