by idigmarz | Mar 15, 2024 | Google, In the News, Search Engine Optimization, Technology
With the introduction of AI, comes Google’s Search Generative Experience (SGE), an innovation in the search engine experience. What does it look like? How does it work? And most importantly, how will it affect your business rankings on Google? Digital marketers are...
by idigmarz | Nov 11, 2021 | Digital Marketing Strategy, Google, Tips and Tricks
As concerns about privacy and information sharing rise from everyday consumers alongside the need for personal and trending information from advertisers, Google has had to adapt and create changes for its ad privacy policy, and not without turmoil. Recently, Google...
by idigmarz | Mar 4, 2020 | Building a brand online, Google, Review and Reputation Management, Search Engine Optimization
Whether you’re a brick-and-mortar store, completely e-commerce, a large retailer with multiple stores or a local start-up, you need to get your business on Google. In 2019, Google dominated the Canadian market with over 92% of the search engine market share....
by idigmarz | Jan 2, 2020 | Google, Paid Advertising
Lead form extensions are now available for Google search ads. This exciting new mobile ad format has been in beta-testing for the last few months but is now finally available for all ad accounts, allowing advertisers to capture high-intent searchers directly on Google...
by idigmarz | Sep 18, 2019 | Building a brand online, Content Marketing Strategy, Google, Search Engine Optimization, Tips and Tricks, What we do
Anyone that has been involved with their digital marketing strategy has likely heard the term SEO. An acronym for “Search Engine Optimization”, it’s often described as a set of practices that help rank your website for relevant keywords in your industry. Some...
by idigmarz | Aug 28, 2019 | Google, Google Local Services Ads, Paid Advertising
[vc_row remove_padding=”no-padding-vc-row”][vc_column][vc_column_text]Google is continually evolving and adding new features. As a business owner, it’s important to keep up to date with these changes in order to stay relevant in your industry and ahead of...
