by idigmarz | Jan 2, 2020 | Google, Paid Advertising
Lead form extensions are now available for Google search ads. This exciting new mobile ad format has been in beta-testing for the last few months but is now finally available for all ad accounts, allowing advertisers to capture high-intent searchers directly on Google...
by idigmarz | Dec 12, 2019 | Digital Marketing Strategy, Paid Advertising, What we do
The holidays are a profitable time for businesses. Last year, Canadians spent $50 billion in December and it’s likely that number will be even higher this year.1 For your business to take a portion of that spending, you need to mobile-optimize your website and ensure...
by idigmarz | Aug 28, 2019 | Google, Google Local Services Ads, Paid Advertising
[vc_row remove_padding=”no-padding-vc-row”][vc_column][vc_column_text]Google is continually evolving and adding new features. As a business owner, it’s important to keep up to date with these changes in order to stay relevant in your industry and ahead of...
by idigmarz | Apr 12, 2019 | Paid Advertising
Pay-per-click (PPC) should be part of a comprehensive digital strategy to generate meaningful website traffic, promote content and increase quality leads and sales. To see a good return on investment (ROI) on your PPC strategy, you need to advertise on the right...
by idigmarz | Dec 5, 2018 | Paid Advertising
The terms “Organic Search” and “Paid Search” may not sound familiar to the average person, but should be common knowledge for anyone who’s business operates online. The two terms refer to the types of results that are presented when someone seeks an answer online....
by idigmarz | Oct 17, 2018 | Digital Marketing Strategy, Paid Advertising, Video Marketing
In today’s world of digital marketing, businesses are constantly looking for better ways to reach their target audience and keep them engaged. Creating original quality content that is relevant and fresh is an essential part of every effective digital marketing...