by idigmarz | Mar 15, 2024 | Google, In the News, Search Engine Optimization, Technology
With the introduction of AI, comes Google’s Search Generative Experience (SGE), an innovation in the search engine experience. What does it look like? How does it work? And most importantly, how will it affect your business rankings on Google? Digital marketers are...
by idigmarz | Dec 2, 2020 | Digital Marketing Strategy, Search Engine Optimization, Tips and Tricks
There is a common misconception amongst some business owners that you can utilize SEO sporadically and still reap all the benefits. Unfortunately, that isn’t the case, SEO requires constant attention, and if you stop using it, you’ll see an immediate negative impact...
by idigmarz | Mar 4, 2020 | Building a brand online, Google, Review and Reputation Management, Search Engine Optimization
Whether you’re a brick-and-mortar store, completely e-commerce, a large retailer with multiple stores or a local start-up, you need to get your business on Google. In 2019, Google dominated the Canadian market with over 92% of the search engine market share....
by idigmarz | Sep 18, 2019 | Building a brand online, Content Marketing Strategy, Google, Search Engine Optimization, Tips and Tricks, What we do
Anyone that has been involved with their digital marketing strategy has likely heard the term SEO. An acronym for “Search Engine Optimization”, it’s often described as a set of practices that help rank your website for relevant keywords in your industry. Some...
by idigmarz | Jun 18, 2019 | Digital Marketing Strategy, Search Engine Optimization
[vc_row remove_padding=”no-padding-vc-row”][vc_column][vc_column_text] Over 92% of all internet searches are made using Google,1 making it the most important search engine in Canada. To ensure your business is being indexed by Google, you need to...
by idigmarz | Feb 6, 2019 | Search Engine Optimization
An SSL (Secure Sockets Layer) certificate changes a website address from HTTP to HTTPS and ensures all traffic between the web server and the web browser is secure. Until recently, SSL certificates did not significantly affect SEO (Search Engine Optimization) and was...