Paid Advertising, Technology
The CES (Consumer Electronics Show) in January highlighted a number of technologies that will have a big impact on marketing in the future and 2017. One of the most talked about gadgets this year was Amazon’s Alexa. It wasn’t new to the show—it debuted two years...
Facebook, In the News, Social Media Posting, Technology
A lot. Facebook is constantly evolving its platform in order to keep things exciting for its users—and also to add some friendly competition with other platform services. Here’s a quick rundown on a few of the latest changes. In addition to Facebook pixels,...
In the News, Social Media Posting, Technology, Tips and Tricks
Advertising on Facebook is a given. It remains the dominant social referral traffic site and not advertising there would be almost neglectful, a missed opportunity at the very least. The goal of advertising is to turn users into customers—it’s marketing for...