by idigmarz | Nov 6, 2019 | Conversion Optimization, E-commerce & Conversion Optimization, Technology, Website Design & Mobile Optimization
Before the internet, if a potential customer had an interest in your business they would find your phone number and give you a call to inquire about your products or services. Now that most companies have a website where visitors can look for answers to their...
by idigmarz | Jan 16, 2019 | Conversion Optimization, Technology
With almost 60% of the CMS market share, there’s a good chance your business website is built on the WordPress platform.1 Since so many companies rely upon WordPress, the new Gutenberg update will have dramatic impacts on your day-to-day operations including how you...
by idigmarz | May 26, 2017 | Paid Advertising, Technology
The CES (Consumer Electronics Show) in January highlighted a number of technologies that will have a big impact on marketing in the future and 2017. One of the most talked about gadgets this year was Amazon’s Alexa. It wasn’t new to the show—it debuted two years...
by idigmarz | Apr 26, 2017 | Technology
The Consumer Electronics Show (CES) is an annual trade show where companies debut their cutting-edge technology and innovation is unveiled. Over the next few weeks, we’ll look at some of the products and trends from the show that will have a big impact for marketers...
by idigmarz | Apr 12, 2017 | Facebook, Technology
Facebook Messenger has made a huge impact on social media ever since its launch years ago, developing quickly and becoming an essential communication tool for millions around the world. Now, with Facebook Messenger bots, it’s become one of the newest ways your...
by idigmarz | Oct 29, 2015 | Technology
The most important aspect of any engagement metric is to understand what type of conversion you want to achieve through your marketing actions. For every campaign, you need a goal. This may sound obvious, but in a social networking world, the equation is not so easy....
