The digital marketing needs of not-for-profit organizations and charities are unique. Unlike normal businesses that have a clear primary target, they need to connect with a variety of targets including donors, clients, volunteers, and the communities they operate within.
Your Full-Service Digital Solutions Provider
Whether you’re looking to refresh your not-for-profit organization’s current digital presence or you need to start from scratch, we have the experience and solutions you need. Our team of digital marketing experts can help you with a variety of tasks including, but not limited to:
- Website maintenance
- New website development
- Designing a logo or visual identity
- Refining your content and messaging
- Strategy development
- And much, much more
Messaging & Branding for Nonprofits
As a not-for-profit organization, your success is dependent on the identity you portray and whether or not your target finds you trustworthy, which makes the branding and messaging you put forth extremely important. Your branding is much more than who you are and what you do, it’s what your target will remember and the emotions it evokes within them. The logo you choose and your visual identity will tie everything together and create a recognizable image that your target will connect with your brand identity.
Nonprofit Web Development & Design
Now more than ever, it’s important to have a strong and cohesive online presence. Having a well-designed and updated website for your not-for-profit allows you to make a great first impression with your target and keep them updated on your latest news and achievements. Our team can develop a website for you or update your current one to meet your organization’s needs and help you connect with more clients and supporters.
Lead Generation for Nonprofits
All of the marketing tools we’ve mentioned above can help you attract donors, volunteers, and clients to your not-for-profit organization’s website and encourage them to interact with your brand. It’s important to constantly update your website with new content to keep visitors engaged and coming back. Our team can help you improve your lead generation with a tailored marketing strategy, whether you’re starting from the ground up or simply need some assistance increasing your current lead numbers.
Digital Marketing Services for Nonprofits
The marketing needs of every not-for-profit organization are different, but one thing they all have in common is that they need an effective marketing strategy to connect with new clients, donors, and volunteers. People can’t connect with you to work towards a common good if they don’t know you exist, so why not make it easy for them. There’s no one size fits all strategy for nonprofits, but we’ll work with you to find the right combination of digital marketing services to achieve the results you desire.
Ready to improve your not-for-profits digital marketing strategy?
The idig team is here for you!