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PPC & Google Ads

Improve your bottom line with strategic, targeted ad campaigns.

We’re a professional PPC & Google Ads management agency based in Oakville, Ontario. We manage Google Ads and social media ad campaigns for a bunch of B2C and B2B clients of different sizes. We’ve been able to double and even triple our clients’ revenues, increase conversion rates, and improve branding equity.

Professional PPC Management Services

As one of Canada’s first adopters of digital marketing, we have been boosting sales using Google and Facebook Ads since their inception. As a certified Google Partner and Meta Business Partner agency we have the experience and expertise to help your business multiply.

A Proper PPC Strategy Gets the Most Out of Every Dollar

Our PPC strategy is tailored to each business. We don’t use any cookie-cutter or template techniques. Your accounts will be reviewed and optimized daily by human eyes. We aim to maximize every dollar you spend on pay-per-click advertising. That way you only pay for quality website traffic and visitors.

We Constantly Focus on Conversion Optimization

Conversion optimization lies at the heart of our PPC strategy. In many cases, those conversions are easy to define: sales, service calls, form submissions. In other cases, they’re more nuanced. Sometimes, clients need our help to define them. We work with you to determine how you define success in your business.

PPC & google ads

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Google Ads for Growth

Google offers countless ways to reach your ideal customer. Using our Google Ads expertise, we design and place ads for best performance to achieve your business goals. We’ll take your PPC strategy to the next level with our formulas for success in Search, Display, Video, and Remarketing campaigns.

Increase Exposure via Non-branded Lead Generation

There’s a lot to gain from non-branded lead generation. You can appeal to new customers with campaigns that aren’t brand-specific. If your brand is not a household name, you’ll benefit from a non-branded keyword strategy. Non-branded lead generation helps you get visibility, web traffic, and leads without overspending on your campaigns.

Target Potential Customers with Keyword Tuning

Reach your audience, secure qualified leads, and maximize ad spend with well-researched and finely-tuned keywords. Through regular keyword analysis and keyword audits, we get your ads in front of the right people. By closely monitoring conversion rates and other KPIs throughout each campaign, we ensure you get the most out of your ad budget.

ppc & google ads
ppc & google ads
Call Tracking Lets Us Monitor & Measure Success

iDIG monitors, records, measures, and scores all the calls that our advertising efforts generate. We employ a completely integrated call-tracking solution to precisely measure ad success and extract a high level of insight. Call tracking, along with our email form submission tracking, enables us to provide total visibility into your campaign’s performance.

Get Seen Using Google Local Service Ads

We advertise your business at the top of Google to get you qualified leads in your service area. Local service ads let potential customers discover, contact, and hire service providers like you. You get a Google Guaranteed Badge, a premium promotion, and a profile page with real reviews. And you only pay for the leads related to your business services.

Retarget Interested Visitors with Google Remarketing

Google Remarketing is a data-backed way that we love to increase conversion rates. The reality is that the majority of visitors to your site won’t convert the first time they hit your landing page. But, we don’t just give up on those potential customers. We target them and remarket to them with highly relevant ads until we convert them into paying customers.

Google Analytics Reporting Keeps Us Accountable

You work hard for your money. You want to know where it’s going and what’s working. We share all ad accounts with you for the highest level of transparency. We do monthly program reviews to take you through the previous month’s results and insights. You see how your PPC budget is allocated and confirm that it aligns with your objectives.

Call Tracking

Idig can monitor, record, measure, and score all the calls that our advertising efforts generate. We employ a completely integrated call-tracking solution to precisely measure ad success and extract a high level of insight. Call tracking, along with our email form submission tracking, enables us to provide total visibility into your campaign’s performance.

Google Local Service Ads

We advertise your business right at the top of Google to bring you qualified leads in your service area. Local service ads let potential customers discover, contact, and hire service providers like you. Your business gets shown with a Google Guaranteed Badge, a premium promotion, and a profile page with real reviews. And you only pay for the leads related to your business services.

Google Remarketing

Google Remarketing is a data-backed way that we love to increase conversion rates. The reality is that the majority of visitors to your site won’t convert the first time they hit your landing page. But, we don’t just give up on those potential customers. We target them and remarket to them with highly relevant ads until we convert them into paying customers. 

Google Analytics Reporting

You work hard for your money and you need to know where it’s going, what’s working, and what needs tweaking. That’s why we share all ad accounts with you, ensuring the highest level of transparency. We also do monthly program reviews to take you through the previous month’s results and insights. This way, you can see how your PPC budget is allocated and be sure that it aligns with your business objectives.

Facebook & Instagram Ads Expertise

As a company born at the rise of social media, we not only understand the ecosystem – it’s in our DNA. In fact, Meta (formerly Facebook) informed us that we were one of the first dedicated Facebook marketing agencies in all of North America. There’s no one better to manage your social media ad campaigns.

Data Drives Our Decisions & Enhances ROI

We partner with businesses of all sizes to help them optimize their ad spend and get the highest possible return from their Facebook Ads budgets. We know the fastest path to return on investment is to make data-driven decisions. Simply put, we let the results dictate our actions, not our opinions!

Campaign Monitoring to Optimize Conversions

These days, organic reach is next to nil. If you want to survive – let alone grow your brand – you need a dedicated Facebook and Instagram Ads team like iDIG. Our in-house analysts and strategists monitor your Facebook and Instagram campaigns daily and optimize weekly to squeeze every possible conversion from the budget.

ppc & google ads

Our Commitment

We’re committed to our clients but we don’t make our clients commit to us. Plus, we offer total transparency and full visibility on your PPC and ad spending.

No Long-term Contracts

We don’t force lengthy service contracts on our clients. We’re so confident that you’ll be happy with our PPC management services that we only require 90 days’ notice of cancellation at any time. If you choose to end your service agreement with iDIG, you will retain full ownership and access to your PPC & Google Ads accounts.

Account Spending and Billing Management

When we create your account (or take over your existing account), we set you up as a billing administrator. This means that your business information and your credit card will be set up directly with Google. You’ll see every charge on your card for your actual ad spend. We invoice you for our PPC management services and receive zero commission on advertising spending. 

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What We Do Best