by idigmarz | Sep 20, 2017 | Content Marketing Strategy, Search Engine Optimization
Back in the early days of SEO, keyword density was the easiest way for almost any business to start ranking. Google scanned data based purely on the focus keywords that were present on the page, allowing marketers to easily measure success based entirely on how you...
by idigmarz | Jul 13, 2016 | Branding and Website Redesign, Social Media Posting
We use it every day, from a tweet, a status update, a hashtag, a post or an upload everyone now in our society communicates with social media. Because it appeared so quickly and became something that the world relies on, social media has developed a reputation for...
by idigmarz | May 12, 2015 | Tips and Tricks, What we do
All too often we get asked by B2B companies why their audiences aren’t growing or engaging—even though they are committed to putting out content. The commitment to sharing content is only the foundation of a great strategy. Compelling content that is...
by idigmarz | Jan 22, 2014 | Social Media Posting, Tips and Tricks, What we do
Introducing our idig Marketing step-by-step guide to developing a content marketing program. As promised, here is Part II of Content Marketing 101. You can find Part I of the series here. #3 Optimizing Content Having an awesome concept and well-written text is...
by idigmarz | Jan 20, 2014 | Social Media Posting, Tips and Tricks, What we do
Introducing our idig Marketing step-by-step guide to developing a content marketing program. The truth is that we live in a social world, where content is king. Marketers are quickly realizing that the key to developing an engaged audience is good content. This...
