by idigmarz | May 15, 2023 | Conversion Optimization, Digital Marketing Strategy, In the News
Replacement for Human Expertise ChatGPT. This AI language model has impacted our lives in so many ways already. Whatever your industry, whatever your job, you can probably find a way that ChatGPT can make your life easier. For writers, it can act like an assistant and...
by idigmarz | Mar 24, 2021 | Branding and Website Redesign, Building a brand online, Digital Marketing Strategy
We can all agree that building a customer base would be extremely difficult if no one in your target group knew your business existed, yet many companies neglect to develop their brand awareness. Creating brand awareness is about much more than consumers’ knowledge of...
by idigmarz | Mar 22, 2021 | Content Marketing Strategy, Digital Marketing Strategy, Tips and Tricks
Marketing trends are no different than any other trends in that, by definition, they are constantly changing. Business-to-business marketing trends often get overlooked as long as the influx of leads doesn’t stop, but it’s important to look at the clients you are...
by idigmarz | Mar 3, 2021 | Digital Marketing Strategy, E-commerce & Conversion Optimization, Email Marketing
Contrary to what you might have heard, email marketing is not dying, and in fact, it’s actually projected to grow exponentially in the coming years. That being said, like any eCommerce marketing tool, it is adapting and improving with every passing year to meet the...
by idigmarz | Jan 21, 2021 | Digital Marketing Strategy, Tips and Tricks
In order to develop a successful marketing strategy, it’s important to have some foresight into the year ahead. By taking a critical look at digital marketing trends of 2020, we’ve put together a list of the trends we think will be most important in 2021. Marketing...