by idigmarz | May 31, 2023 | In the News, Social Media Posting
There’s a lot of buzz surrounding the social platform TikTok. With concerns about the safety and security of user data, and China’s influence on the app, some countries are considering a ban – if they haven’t already done so. While TikTok is a huge advertising...
by idigmarz | May 9, 2022 | B2B Marketing, Digital Marketing Strategy
If you work in digital marketing, then you know how important Google Analytics is. But changes are coming in the upcoming year, and after 10 years Google is retiring Analytics 3. So, what exactly does that mean? Here is how you can get ready for Google Analytics 4....
by idigmarz | Mar 11, 2020 | Building a brand online, Digital Marketing Strategy, Review and Reputation Management
Over the last decade, communications and relationships between businesses and their customers have changed drastically. Where unsatisfied consumers used to voice their gratitude and displeasure towards a company directly, and relatively privately, they are now able to...
by idigmarz | Oct 9, 2019 | Branding and Website Redesign, Building a brand online, Digital Marketing Strategy, Facebook, Instagram, Social Media Posting
Building a strong, recognizable brand is as important now as it has ever been. In this digital age, consumers have the luxury of being able to look up and compare companies across every industry online, providing them with greater insights into the products or...
by idigmarz | Aug 15, 2018 | Facebook, Review and Reputation Management
Facebook has been making significant changes to their platform and one upgrade that has caught many business owners off guard is the switch from Facebook Reviews to Facebook Recommendations. If you’re wondering where all your reviews have gone—they’re still there—they...