by idigmarz | Feb 7, 2022 | Content Marketing Strategy, Tips and Tricks
Regardless of the industry, no website is complete without content. Website content can range from written content to images and videos. Each piece of content can play a vital role in increasing your company’s credibility, converting potential customers and improving...
by idigmarz | Nov 11, 2021 | Digital Marketing Strategy, Google, Tips and Tricks
As concerns about privacy and information sharing rise from everyday consumers alongside the need for personal and trending information from advertisers, Google has had to adapt and create changes for its ad privacy policy, and not without turmoil. Recently, Google...
by idigmarz | Oct 8, 2021 | B2B Marketing, Digital Marketing Strategy
The Covid-19 pandemic has changed virtually every aspect of our lives from how we live and socialize to how we conduct our businesses. While eventually, we expect most of our routines to fall back into normalcy, it’s projected that the nature of buying, selling, and...
by idigmarz | Mar 24, 2021 | Branding and Website Redesign, Building a brand online, Digital Marketing Strategy
We can all agree that building a customer base would be extremely difficult if no one in your target group knew your business existed, yet many companies neglect to develop their brand awareness. Creating brand awareness is about much more than consumers’ knowledge of...
by idigmarz | Mar 22, 2021 | Content Marketing Strategy, Digital Marketing Strategy, Tips and Tricks
Marketing trends are no different than any other trends in that, by definition, they are constantly changing. Business-to-business marketing trends often get overlooked as long as the influx of leads doesn’t stop, but it’s important to look at the clients you are...
