by idigmarz | Jun 14, 2023 | In the News
HVAC marketing is its own unique world of marketing. When HVAC dealers go searching for a marketing agency, they want one that already knows the business, the customers, and how to convert them. As an HVAC marketing agency ourselves, we have some tips we’d like to...
by idigmarz | May 31, 2023 | In the News, Social Media Posting
There’s a lot of buzz surrounding the social platform TikTok. With concerns about the safety and security of user data, and China’s influence on the app, some countries are considering a ban – if they haven’t already done so. While TikTok is a huge advertising...
by idigmarz | May 9, 2022 | B2B Marketing, Digital Marketing Strategy
If you work in digital marketing, then you know how important Google Analytics is. But changes are coming in the upcoming year, and after 10 years Google is retiring Analytics 3. So, what exactly does that mean? Here is how you can get ready for Google Analytics 4....
by idigmarz | Mar 9, 2022 | B2B Marketing
Digital marketing is constantly changing and evolving to fit the needs and wants of the consumer. As Covid-19 has changed the way millions of people go to work, conduct business, and advertising, so too has Covid-19 changed the way consumers interact with digital...
by idigmarz | Feb 7, 2022 | Content Marketing Strategy, Tips and Tricks
Regardless of the industry, no website is complete without content. Website content can range from written content to images and videos. Each piece of content can play a vital role in increasing your company’s credibility, converting potential customers and improving...