With almost 60% of the CMS market share, there’s a good chance your business website is built on the WordPress platform.1 Since so many companies rely upon WordPress, the new Gutenberg update will have dramatic impacts on your day-to-day operations including how you post blogs, update website information and even future site building.
The new Gutenberg editor was made available on December 6, 2018, as part of the WordPress 5.0 release. This new way to edit content is based around blocks. Instead of writing content in one area, you’re now able to use blocks for different types of content such as paragraphs, lists, images and more.
One of the biggest advantages of the new Gutenberg update is that you can now format your content in ways that weren’t possible before. Before this update, multiple plugins or HTML code was required to get the look and format you wanted. This could slow down sites and provide opportunities for errors. The new WordPress editor now allows for greater flexibility while also increasing site speed.
You’re not forced to update WordPress to 5.0, but eventually, you’ll need to make the switch to keep your site safe and secure. It’s important to test the update on your site and make a full backup in case there are any problems. You’ll also want to invest time into learning how the new update works and how to retroactively apply the update to older content.
At idig Marketing, we’re at the forefront of digital marketing evolution and related technical development. As such, we have already been updating our client’s websites to WordPress 5.0 with great success. We’ve seen how powerful the new editor is and have been taking advantage of its tools to make upgrades to our clients’ sites.
If you need any help with your digital requirements or your evolution to WordPress 5.0, contact one of our marketing specialists.
idig Marketing is a full-service digital strategy and development firm that generates meaningful website traffic and drives high value leads to your organization. By optimizing organic content with paid advertising our custom methodology is adapted to meet your requirements and to exceed your objectives.
