by idigmarz | Apr 10, 2015 | Social Media Posting, Technology
No, not yet, but they’ve definitely been riding the struggle bus for a very long time. Klout is a social media analytics app launched in 2008 that purports to rank individuals on their social influence. Kind of like Google’s pagerank, but for people. It...
by idigmarz | Apr 3, 2015 | In the News, Tips and Tricks
Visual content has always trended high in social media, but over the last year or so, platforms such as Instagram, Pinterest and Snapchat have grown into a few of the top social networking sites in the world—surpassing Twitter in mobile downloads in both the Apple and...
by idigmarz | Dec 15, 2014 | In the News, Social Media Posting, Technology
Snapchat is a mobile app that allows users to snap a photo or a video, add a caption (or drawing) and send it to a friend. They’ll view it, laugh, and then the Snap disappears—like a mission impossible self destruct message. Users decide when sending how long...
by idigmarz | Dec 1, 2014 | In the News, Instagram, Paid Advertising, Social Media Posting
Last month, the social-networking site, Instagram, rolled out advertising in Canada, partnering with six key Canadian brands (who are already pretty great on Instagram) for launch—HBC, Air Canada, Target Canada, Travel Alberta, Sport Chek and Mercedes-Benz. The...
by idigmarz | May 2, 2014 | Twitter
Let’s get one thing straight… No, this article is not intended to give you gardening tips. Seeding is a technique that idig and a select few other social marketers use with great success to grow audiences on social media. We “follow” and engage members of our target...
