by idigmarz | May 20, 2015 | Content Marketing Strategy, Social Media Posting
Consumers crave diversity. Too much of anything is boring—especially if it’s repetitive and predictable. And in Social Media, that’s the recipe for unfollowed. Routine can be good, and even a great formulaic strategy for posting can hit its mark every...
by idigmarz | May 12, 2015 | Tips and Tricks, What we do
All too often we get asked by B2B companies why their audiences aren’t growing or engaging—even though they are committed to putting out content. The commitment to sharing content is only the foundation of a great strategy. Compelling content that is...
by idigmarz | May 5, 2015 | Facebook, In the News, Social Media Posting, Technology
A lot. Facebook is constantly evolving its platform in order to keep things exciting for its users—and also to add some friendly competition with other platform services. Here’s a quick rundown on a few of the latest changes. In addition to Facebook pixels,...
by idigmarz | Apr 23, 2015 | In the News, Social Media Posting
We all know that successful businesses are built around stellar customer service. Having a great customer service department is a relatively low investment compared to the enormous impact it has on your business. Especially, today. It used to be that if your customer...
by idigmarz | Apr 17, 2015 | In the News, Social Media Posting, Technology, Tips and Tricks
Advertising on Facebook is a given. It remains the dominant social referral traffic site and not advertising there would be almost neglectful, a missed opportunity at the very least. The goal of advertising is to turn users into customers—it’s marketing for...