by idigmarz | Oct 8, 2021 | B2B Marketing, Digital Marketing Strategy
The Covid-19 pandemic has changed virtually every aspect of our lives from how we live and socialize to how we conduct our businesses. While eventually, we expect most of our routines to fall back into normalcy, it’s projected that the nature of buying, selling, and...
by idigmarz | Mar 24, 2021 | Branding and Website Redesign, Building a brand online, Digital Marketing Strategy
We can all agree that building a customer base would be extremely difficult if no one in your target group knew your business existed, yet many companies neglect to develop their brand awareness. Creating brand awareness is about much more than consumers’ knowledge of...
by idigmarz | Mar 22, 2021 | Content Marketing Strategy, Digital Marketing Strategy, Tips and Tricks
Marketing trends are no different than any other trends in that, by definition, they are constantly changing. Business-to-business marketing trends often get overlooked as long as the influx of leads doesn’t stop, but it’s important to look at the clients you are...
by idigmarz | Mar 3, 2021 | Digital Marketing Strategy, E-commerce & Conversion Optimization, Email Marketing
Contrary to what you might have heard, email marketing is not dying, and in fact, it’s actually projected to grow exponentially in the coming years. That being said, like any eCommerce marketing tool, it is adapting and improving with every passing year to meet the...
by idigmarz | Jan 21, 2021 | Digital Marketing Strategy, Tips and Tricks
In order to develop a successful marketing strategy, it’s important to have some foresight into the year ahead. By taking a critical look at digital marketing trends of 2020, we’ve put together a list of the trends we think will be most important in 2021. Marketing...
