by idigmarz | Apr 24, 2020 | Digital Marketing Strategy, Technology, Tips and Tricks, What we do
There has been a sharp increase in cyber attacks over the last month. Hackers have been taking advantage of the current climate to deceive people into providing website credentials and personal or banking information. The biggest increase in cyberattacks is from...
by idigmarz | Mar 11, 2020 | Building a brand online, Digital Marketing Strategy, Review and Reputation Management
Over the last decade, communications and relationships between businesses and their customers have changed drastically. Where unsatisfied consumers used to voice their gratitude and displeasure towards a company directly, and relatively privately, they are now able to...
by idigmarz | Mar 4, 2020 | Building a brand online, Google, Review and Reputation Management, Search Engine Optimization
Whether you’re a brick-and-mortar store, completely e-commerce, a large retailer with multiple stores or a local start-up, you need to get your business on Google. In 2019, Google dominated the Canadian market with over 92% of the search engine market share....
by idigmarz | Jan 2, 2020 | Google, Paid Advertising
Lead form extensions are now available for Google search ads. This exciting new mobile ad format has been in beta-testing for the last few months but is now finally available for all ad accounts, allowing advertisers to capture high-intent searchers directly on Google...
by idigmarz | Dec 18, 2019 | Digital Marketing Strategy, Email Marketing
Emails are a great way to connect with customers and the data proves it’s an effective strategy for conversion. However, there are strict laws in Canada that govern email marketing and the fines can be high for businesses that are caught violating Canada’s Anti-Spam...
