by idigmarz | Mar 13, 2019 | Digital Marketing Strategy
Businesses of all sizes struggle with the decision to host resources in-house or use an external provider or agency. While it might seem that it’s more efficient and affordable to hire a dedicated marketing specialist, this is impossible to achieve with one...
by idigmarz | Feb 15, 2019 | Digital Marketing Strategy
From developing high-level strategy, creating engaging content—written, graphics and video—to producing ads and tracking/analyzing results, a full-service digital agency will be able to take care of all your marketing needs. The partner you choose should have the...
by idigmarz | Jan 23, 2019 | Content Marketing Strategy
Over the last two years, there has been a 500% increase of “near me” searches.1 People are searching for products or services and want Google to display local results without adding location qualifiers like a city or neighbourhood name. While helpful for consumers,...
by idigmarz | Jan 16, 2019 | Conversion Optimization, Technology
With almost 60% of the CMS market share, there’s a good chance your business website is built on the WordPress platform.1 Since so many companies rely upon WordPress, the new Gutenberg update will have dramatic impacts on your day-to-day operations including how you...
by idigmarz | Dec 5, 2018 | Paid Advertising
The terms “Organic Search” and “Paid Search” may not sound familiar to the average person, but should be common knowledge for anyone who’s business operates online. The two terms refer to the types of results that are presented when someone seeks an answer online....