by idigmarz | Nov 7, 2018 | Content Marketing Strategy, Conversion Optimization
Between business emails, personal correspondence and spam—people receive approximately 94 emails per day.1 While email is a powerful tool, to execute a successful business email marketing campaign, it’s important to follow best practices to help ensure your emails are...
by idigmarz | Oct 17, 2018 | Digital Marketing Strategy, Paid Advertising, Video Marketing
In today’s world of digital marketing, businesses are constantly looking for better ways to reach their target audience and keep them engaged. Creating original quality content that is relevant and fresh is an essential part of every effective digital marketing...
by idigmarz | Sep 12, 2018 | Conversion Optimization, Mobile
Creating mobile-optimized sites are no longer an option—they’re a necessity. In the last year, we’ve seen all of our clients’ mobile traffic drastically increase and over half of all website traffic now comes from smartphones. This shift has had an effect on our...
by idigmarz | Aug 15, 2018 | Facebook, Review and Reputation Management
Facebook has been making significant changes to their platform and one upgrade that has caught many business owners off guard is the switch from Facebook Reviews to Facebook Recommendations. If you’re wondering where all your reviews have gone—they’re still there—they...
by idigmarz | Aug 9, 2018 | Google, Paid Advertising
Google recently made some important announcements at their 2018 Google Marketing Live keynote presentation. We’ve spent some time digging deeper into Responsive Search Ads and how these improved formats will be able to significantly improve results for our...